It’s Kids Week on Hubventory.com! And to celebrate, Valerie and Ryan Becker join me to talk Children’s and their recent transition from retail to wholesale as the founders of Wellington Design Co., a kids clothing line of Valerie’s original designs.
It started with Valerie wanting to incorporate some of her own designs into her online children’s boutique. They sold so well in her store and on Facebook that in 2020 she went all in on Wellington. Her husband Ryan got on board to help run the wholesale business, and the brand has been growing strong ever since!
I talk to Valerie and Ryan about what it takes to successfully launch a clothing line, the struggles and benefits of working with your spouse, balancing professional and personal goals, metrics, evaluation and putting the right processes in place for consistency and growth.
The Beckers are big on processes, planning and delegation — which is why EOS (Entrepreneurial Operating System) has been vital to their new business. It’s a model we at The Hub Team use too, and I’m telling you, it WORKS. EOS helps you set, measure and ultimately acheive short- and long-term goals. So, take notes!
And be sure to check out Wellington Design Co. on Huventory for special offers this week!
Resources Featured In This Episode:
- Wellington Design Co. on Hubventory
- EOS Implementor
- Traction: Get A Grip on Your Business by Gino Wickman (a guide to EOS)
- The Boutique Hub: Facebook | Instagram | Website
- Ashley Alderson: Instagram
- The Boutique Hub Membership
- Boutique Hub Black
- Retail Bootcamp
- Summer School
- Hubventory.com
>>Process, Delegation and the EOS Model– LISTEN NOW ON iTunes <<
>>Process, Delegation and the EOS Model – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the episode on YouTube:
Process, Delegation and the EOS Model
- Breaking into wholesale, sourcing and manufacturers
- Building processes for success
- How to manage a team and the importance of delegation
- Marketing strategy and content planning
- Implementing EOS
- Scaling systematically
- Metrics to drive business strategy
- The struggles and benefits of working with a spouse
- Children’s Clothing
- Kids Week on Hubventory.com
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: May 16th, 2023
Do you love the details of Process, Delegation and the EOS Mode with Valerie and Ryan Becker of Wellington Design Co.? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- 3 Mistakes That Will Ruin Your Conversion Rate (And How to Fix Them)
As a small business owner, there’s one metric that stands above all others when it comes to measuring the success of your online store: conversion rate. Whether you’re driving traffic through social media, email campaigns, or organic search, your conversion rate is the key indicator of how well your website is turning visitors into paying customers. But even the most dedicated business owners can make mistakes that severely impact this crucial metric. Let’s dive into three common mistakes that can tank your conversion rate—and how to fix them. - The Vision Board Effect: How to Design Your Dream Life
Are you ready to design your future? As we step into 2025, now is the perfect time to reflect on who you want to be and what you want your life to look like. So, in this Five Minute Friday episode, we explore the power of vision boards—why they work, how they help you stay focused, and how to use them to turn your dreams into reality. Tune in to discover how a vision board can be the first step in creating the life you truly desire. - What to Expect: The Boutique Summit 2025The Boutique Summit is just around the corner, and we’re here to make sure you’re fully prepared for an unforgettable experience! Whether you’re a first-time attendee or a seasoned pro, this blog is your go-to guide for everything you need to know about the event. Attendees, save this post to reference later as you plan your trip, and if you haven’t grabbed your ticket yet, don’t wait—secure your spot now and join us for the ultimate boutique business event of the year!
