Get the 2025 planner for 25% off with code PLAN25!

Not a member?

Process, Delegation and the EOS Model with Valerie and Ryan Becker, Wellington Design Co.

It’s Kids Week on Hubventory.com! And to celebrate, Valerie and Ryan Becker join me to talk Children’s and their recent transition from retail to wholesale as the founders of Wellington Design Co., a kids clothing line of Valerie’s original designs.

It started with Valerie wanting to incorporate some of her own designs into her online children’s boutique. They sold so well in her store and on Facebook that in 2020 she went all in on Wellington. Her husband Ryan got on board to help run the wholesale business, and the brand has been growing strong ever since!

I talk to Valerie and Ryan about what it takes to successfully launch a clothing line, the struggles and benefits of working with your spouse, balancing professional and personal goals, metrics, evaluation and putting the right processes in place for consistency and growth.

The Beckers are big on processes, planning and delegation — which is why EOS (Entrepreneurial Operating System) has been vital to their new business. It’s a model we at The Hub Team use too, and I’m telling you, it WORKS. EOS helps you set, measure and ultimately acheive short- and long-term goals. So, take notes!

And be sure to check out Wellington Design Co. on Huventory for special offers this week!

Resources Featured In This Episode:

>>Process, Delegation and the EOS Model– LISTEN NOW ON iTunes <<
>>Process, Delegation and the EOS Model – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch the episode on YouTube:

Process, Delegation and the EOS Model

  • Breaking into wholesale, sourcing and manufacturers
  • Building processes for success
  • How to manage a team and the importance of delegation
  • Marketing strategy and content planning
  • Implementing EOS
  • Scaling systematically
  • Metrics to drive business strategy
  • The struggles and benefits of working with a spouse
  • Children’s Clothing
  • Kids Week on Hubventory.com


Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!


Original Air Date: May 16th, 2023
Do you love the details of Process, Delegation and the EOS Mode with Valerie and Ryan Becker of Wellington Design Co.? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • How to Motivate and Retain Your Team with Max Retail
    Struggling to find and keep great employees? You’re not alone. In this episode, we’re diving into the biggest challenges boutique owners face when it comes to hiring, motivating, and retaining staff. We’ll break down the two types of employees you have—rocks and rock stars—and how to create a balanced team that thrives.
  • Meet Boutique Hub 5.0! An Upgraded Membership Experience
    The retail world moves fast, and staying ahead means constantly learning, growing, and evolving. That’s why we’ve been working behind the scenes to bring you something BIG—a brand-new, upgraded Membership Dashboard designed to make your life easier.
  • The State of Boutique Retail: What’s Working, What’s Not & What’s Next
    Struggling to get your brand noticed in a crowded market? Organic reach is harder than ever, and it’s impacting your business more than you might realize. In this episode, I break down the latest industry shifts and share actionable strategies to help you show up more intentionally and consistently in your marketing. Tune in to discover five key trends you need to know as you plan for your next business year. 

JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.

Never grow alone. Join the community that gets it.

Skip to content