Shaley Ham joins us for today’s episode, Collaborating with an Influencer. Shaley starts by giving us background on how she grew to become an Instagram influencer. She gives us some extensive and valuable knowledge on the correct ways to work closely with an influencer and LOTS of tips and tricks to help grow your following and engagement on Instagram. You can never learn too much about the world of influencing and Instagram, so grab your notebook and let’s get started!
With Amy Harper, Vice President of Marketing, Apparel & Accessories at DMC we will show you exactly how get the most out of your next apparel market.
Today Amy Harper, Vice President of Marketing, Apparel & Accessories at Dallas Market Center, joins us for 5 Tips for attending apparel markets + how to maximize your market experience. Amy gives us some amazing tips on going to market, whether it’s your first time or you are a veteran market buyer!
<Guest Blog Post>
If you’re working in retail marketing, it’s very easy to get swept up in a sea of omnichannel beacons, experiential stores and the proliferation of the Internet of Things (IoT) in stores like Amazon Go.
While the future is exciting, retailers also need to focus on what they can do now with the tools they have.
Let’s talk about point of sale (POS) marketing. It’s at the center of any retailer’s transactions and, when leveraged, can be high-value in-store promotional real estate to drive more sales pre-checkout.