Not a member?

Text Message Marketing Mastery with Jane Kasper, Owner / Founder of Glow Group and Rural Haze

Do you ever wake up in the middle of the night with fears and worries about your business? Well, you’re not alone. Many entrepreneurs experience this, especially when it comes to changes in law and regulation. Today, we’re thrilled to have Jane Kasper back on the podcast. Founder of Glow Group, email marketing expert, and boutique owner, Jane is here to shed some light on a very important topic: your text message marketing strategy and the changes in regulations that we all need to be aware of to protect the longevity of our businesses.

Listen in as we dive deep into the world of text message marketing and the many changes we need to be aware of, including laws and regulations and how to accurately track your campaigns. We also discuss gated products and their impact on text messaging, the easiest ways to grow your list within the regulations, and best practices to maximize your text messaging campaigns.

>>Text Message Marketing Mastery– LISTEN NOW ON iTunes <<
>>Text Message Marketing Mastery– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch the interview on YouTube:

What You’ll Learn From Text Message Marketing Mastery with Jane Kasper

  • What is changing in the world of text marketing.
  • How to track text messaging.
  • What has changed in the laws and regulations with text messaging.
  • The number one thing that holds up text messaging campaign buildouts.
  • Best practices for text messaging campaigns.
  • What gated products are and how they affect text messaging.
  • The easiest ways to grow your list within the regulations.

Resources Featured In This Episode:

Favorite Quotes from Jane Kasper

“We don’t like to use the term ‘attribution’—we like to use the word ‘affiliation.’” – Jane Kasper [6:55]

“The easiest way to grow your list is through your pop-up.” – Jane Kasper [22:50]

“Know your audience and do your research.” – Jane Kasper [24:45]

Join the Hub for more training, information, and connections.

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Original Air Date: March 14th, 2023
Do you love the details of Text Message Marketing Mastery Jane Kasper ? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • Organic Marketing Techniques to Drive Sales to Your Small Business
    In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.
  • The Power of Adaptability: Thriving in a Changing Retail Landscape
    Welcome back to the Boutique Chat podcast! In this episode, we’re thrilled to have April Rector, founder of The Light House Boutique,  sharing her journey of starting a boutique and the challenges she faced along the way. April shared so many insightful stories, let’s get into it!
  • Five Steps to the Perfect In-Store Sales Process
    In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.


Never grow alone. Join the community that gets it.

Skip to content