Today on the Boutique Chat Podcast Ashley McPherson, CEO of Macoma Boutique, joins us for Building Meaningful Relationships with Your Customers. Listen to Ashley’s background story where she went from almost giving up on her business to becoming a boutique success story. Ashley discusses her success with Comment Sold selling, how she builds strong relationships with her customers, and why being authentic will make you a profitable business. Tune in to get all the details!
>> EPISODE 301 – LISTEN NOW ON iTunes <<
Don’t Have iTunes? Listen on Libsyn here
See the Full Boutique Chat Podcast Website here
KEY POINTS:
- There is enough success for everyone to go around. Practicing community over competition will only create a stronger and more profitable business.
- Stay focused on the good. Your words and thoughts will create your reality.
- Be authentic to yourself. Your people will find you!
FAVORITE QUOTES
“You have to remember employees are an investment. They are not an expense, when you find the right employees, they are an investment for your business.” -Ashley McPherson
“My theory on community over competition: There is enough success for anybody in this world that is willing to work for it.” -Ashley McPherson
“That feeling of positivity and community spreads like wildfire.” -Ashley McPherson
Where to find Ashley:
Instagram: @ashleyrebeccamcpherson & @macomaboutique
Facebook: Macoma Boutique
Website: https://macomaboutique.com/
Resources :
Alison Grooms on the Boutique Chat Podcast
2021 Boutique Marketing Bundle
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: February 15th, 2020
Do you love the details of Building Meaningful Relationships with Your Customers? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- 3 Mistakes That Will Ruin Your Conversion Rate (And How to Fix Them)
As a small business owner, there’s one metric that stands above all others when it comes to measuring the success of your online store: conversion rate. Whether you’re driving traffic through social media, email campaigns, or organic search, your conversion rate is the key indicator of how well your website is turning visitors into paying customers. But even the most dedicated business owners can make mistakes that severely impact this crucial metric. Let’s dive into three common mistakes that can tank your conversion rate—and how to fix them. - The Vision Board Effect: How to Design Your Dream Life
Are you ready to design your future? As we step into 2025, now is the perfect time to reflect on who you want to be and what you want your life to look like. So, in this Five Minute Friday episode, we explore the power of vision boards—why they work, how they help you stay focused, and how to use them to turn your dreams into reality. Tune in to discover how a vision board can be the first step in creating the life you truly desire. - What to Expect: The Boutique Summit 2025The Boutique Summit is just around the corner, and we’re here to make sure you’re fully prepared for an unforgettable experience! Whether you’re a first-time attendee or a seasoned pro, this blog is your go-to guide for everything you need to know about the event. Attendees, save this post to reference later as you plan your trip, and if you haven’t grabbed your ticket yet, don’t wait—secure your spot now and join us for the ultimate boutique business event of the year!
