Lessons from Scaling a Mega Boutique

Lessons from Scaling a Mega Boutique

Today on the Boutique Chat Podcast Jeremy & Suzy Shute, Owners of NanaMacs Boutique, join us for Lessons from Scaling a Mega Boutique.

Need advice on starting a boutique? Want to learn how to scale your already growing boutique? This episode is for every boutique owner- no matter what stage you are at! NanaMacs started in a single room in the Shute’s home. They have now grown into 40K sq ft warehouse. Tune in to hear their story and their advice for boutique owners!

Join Jeremy and Suzy, plus even more incredible speakers at this years 2021 Boutique Summit: https://theboutiquehub.com/the-boutique-summit-2021/

Episode Rundown:

  • 00:05:28 Starting NanaMacs
  • 00:30:25 Advice for Boutique Owners
  • 00:37:30 If I Were to Restart, This is What I Would Do
  • 00:47:17 Scaling Your Boutique

3 Takeaways: Lessons from Scaling a Mega Boutique


  1. Don’t jump in. Do our research first. Who is your target market, what is the general aesthetic of your boutique, what will your website look like, etc.
  2. Before you hire, learn, and research the skills the new hire will perform.
  3. People are supportive of small business owners because they can relate to you and they can feel good about supporting someone they actually know.

Favorite Episode Quotes


“You have to keep reinventing yourself and your brand.” -Suzy Shute

Lessons from Scaling a Mega Boutique

“Research it, learn how to do it yourself, and then hire someone who has those skill sets. If you don’t know what you need, you won’t know who to hire.” -Jeremy Shute

Where to find Jeremy & Suzy:

Instagram: @nanamacs.suzy  @nanamacs.mrshute @nanamacs

Website: https://nanamacs.com/

Learn More About the 2021 Boutique Summit Here:

Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Original Air Date: May 4th, 2021
Do you love the details of Lessons from Scaling a Mega Boutique? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

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Meredith Pomietlo
Meredith Pomietlo
[email protected]

Meredith is our Trend & Podcast Editor here at The Hub and enjoys anything involving photography, art, and design! She also has a love for fashion, especially the boho-vintage vibe. She is currently going to school for Retail Merchandising, Management, & Marketing with a minor in Business.