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Showing Your Customers Appreciation

Showing your Customers Appreciation this Holiday Season

Not only is Christmas the time for buying it’s also the time for GIVING.  Often times we spend the months looking at numbers and forget about the amazing people who helped us create those numbers in the first place.  How are you showing your customers appreciation this Holiday Season?  

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6 Tips To Improve Your In-Store Customer Experience

Improve Your In-Store Customer Experience: 6 Tips

With mobile shopping taking the reins, brick-and-mortar shop owners are looking for creative ways to bring customers into their store. However, improving your in-store experience isn’t limited to out of the box implementations. Even simple upgrades of the store environment can make a difference.  Let’s improve your in-store customer experience today! Here are a few ideas to help you enhance the in-store experience of your customers.  1. Provide A Customized

Read More »

The Boutique Customer is the Primary Channel

The Boutique Customer is the one channel that matters. In this guest blog post, you will learn why boutique customer service is the #1 sales channel. Today’s shoppers have more ways than ever before to shop their favorite brands. With so many channels at their fingertips, customers expect a higher level of choice, flexibility, and convenience, no matter where they shop.  When you see successful online-first brands, such as Casper and Warby Parker,

Read More »

Boutique Customer Service, WOW THEM!

Dana Spinola, the founder of Fab’rik gives your host Ashley Alderson shares what it’s really like building a boutique brand across nearly 50 stores, even through a recession. Using her WOW customer service culture, Dana shares her heart & mission in a truly genuine and grounded nature. Get ready to talk burn out, growth and building a legacy you can be proud of. 

Read More »

Personal Client Relationships: The Most Important Thing to Grow Your Business

Guest Blog Building personalized relationships with your existing customers may not be the squeaky wheel in your business, but it is the most important thing to do if you want to survive in today’s retail world. With the popularity of 2-day shipping (even 2-hour shipping depending on where you live) and the broad array of assortment your clients can find online, the value a boutique brings is the personal relationship

Read More »

Episode #17: What 20+ Years in a Successful Boutique Teaches you About Retail + Basketball, with Sara Burks, The Boutique Hub

MaCandis Boutique was open for more than 67 years, where Sara Burks, Director of Partnerships & Education at The Boutique Hub, started working in high school. Skip forward a few years, with a Masters in Business Administration Sara Burks purchased and operated the store for 20+ years.   From managing your team, inventory and reporting key metrics, and mastering customer service, Sara is sharing with us her secrets to success.

Read More »
Boutique Business Tips | The Boutique Hub

4 Ways to Build and Maintain Strong Relationships Through E-Commerce

Boutique Hub Guest Post We live in a world where the ability to start and run an online boutique is becoming more and more accessible, which is allowing thousands of women to pursue their dreams. This is amazing, but a common concern for many of my clients is that most of their sales are coming from friends and family members and they are having a hard time building their frequent

Read More »
Showing Your Customers Appreciation

Showing your Customers Appreciation this Holiday Season

Not only is Christmas the time for buying it’s also the time for GIVING.  Often times we spend the months looking at numbers and forget about the amazing people who helped us create those numbers in the first place.  How are you showing your customers appreciation this Holiday Season?  

Read More »
6 Tips To Improve Your In-Store Customer Experience

Improve Your In-Store Customer Experience: 6 Tips

With mobile shopping taking the reins, brick-and-mortar shop owners are looking for creative ways to bring customers into their store. However, improving your in-store experience isn’t limited to out of the box implementations. Even simple upgrades of the store environment can make a difference.  Let’s improve your in-store customer experience today! Here are a few ideas to help you enhance the in-store experience of your customers.  1. Provide A Customized

Read More »

The Boutique Customer is the Primary Channel

The Boutique Customer is the one channel that matters. In this guest blog post, you will learn why boutique customer service is the #1 sales channel. Today’s shoppers have more ways than ever before to shop their favorite brands. With so many channels at their fingertips, customers expect a higher level of choice, flexibility, and convenience, no matter where they shop.  When you see successful online-first brands, such as Casper and Warby Parker,

Read More »

Boutique Customer Service, WOW THEM!

Dana Spinola, the founder of Fab’rik gives your host Ashley Alderson shares what it’s really like building a boutique brand across nearly 50 stores, even through a recession. Using her WOW customer service culture, Dana shares her heart & mission in a truly genuine and grounded nature. Get ready to talk burn out, growth and building a legacy you can be proud of. 

Read More »

Personal Client Relationships: The Most Important Thing to Grow Your Business

Guest Blog Building personalized relationships with your existing customers may not be the squeaky wheel in your business, but it is the most important thing to do if you want to survive in today’s retail world. With the popularity of 2-day shipping (even 2-hour shipping depending on where you live) and the broad array of assortment your clients can find online, the value a boutique brings is the personal relationship

Read More »

Episode #17: What 20+ Years in a Successful Boutique Teaches you About Retail + Basketball, with Sara Burks, The Boutique Hub

MaCandis Boutique was open for more than 67 years, where Sara Burks, Director of Partnerships & Education at The Boutique Hub, started working in high school. Skip forward a few years, with a Masters in Business Administration Sara Burks purchased and operated the store for 20+ years.   From managing your team, inventory and reporting key metrics, and mastering customer service, Sara is sharing with us her secrets to success.

Read More »
Boutique Business Tips | The Boutique Hub

4 Ways to Build and Maintain Strong Relationships Through E-Commerce

Boutique Hub Guest Post We live in a world where the ability to start and run an online boutique is becoming more and more accessible, which is allowing thousands of women to pursue their dreams. This is amazing, but a common concern for many of my clients is that most of their sales are coming from friends and family members and they are having a hard time building their frequent

Read More »

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Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

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Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

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