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Boutique Holiday Gift Guide: Gifts for the Millennial

Getting gifts for the millennials in your life can always feel like a challenge, because they most likely have every trending item that’s currently out there! So why not shock them with a fun gift they wouldn’t have thought of getting themselves or something super functional and stylish. You can never go wrong with the basics–everyone loves cozy sweatshirts and bath bombs! But don’t be afraid to throw some humor

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Boutique Holiday Gift Guide: Gifts for the Millennial

Getting gifts for the millennials in your life can always feel like a challenge, because they most likely have every trending item that’s currently out there! So why not shock them with a fun gift they wouldn’t have thought of getting themselves or something super functional and stylish. You can never go wrong with the basics–everyone loves cozy sweatshirts and bath bombs! But don’t be afraid to throw some humor

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Master Your 2024 Marketing Plan: A Guide for Small Business Owners

As we approach the dawn of a new year, savvy small business owners are already gearing up to elevate their marketing game in 2024. Crafting a robust marketing plan is pivotal to staying competitive and relevant in the ever-evolving business landscape. To help you navigate this exciting journey, we’ve put together a comprehensive guide with valuable tips and insights. Plus, we’ll introduce you to two indispensable tools: the Small Business Marketing Handbook and the 2024 Boutique Boss Planner, designed to be your partners in success throughout the coming year.

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Developing an Organic Content Strategy for Boutiques

If you own and operate a boutique business, we’re betting that you’re extremely busy. Chances are, the last thing on your mind is when to develop a sustainable, repeatable organic content strategy for your store.

Here’s the thing: Creating reusable marketing content for your brand is easier than you think, and below we’ll tackle some easy first steps to get you started.

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