Not a member?

The Impact of Attending The Boutique Summit

APPLE PODCAST | SPOTIFY | YOUTUBE

“We get so caught up in the weeds of working in the business that sometimes it’s really hard for us when we’re pulled in so many different directions to take a step back and to have the vantage point to work on the business.” – Ashley Alderson

Welcome back to the Boutique Chat podcast! In this episode, I am to diving into a topic that hits close to home for many of us, especially those managing the juggle of family life and entrepreneurship. We all know running a business is demanding. It consumes your days and, before you know it, years have flown by. I’ve been at the helm of the Boutique Hub for nearly eleven years, and through this journey, the challenge has consistently been about not getting lost in the day-to-day operations and finding time to step back and work on the business, rather than just in it. The impact of attending Summit goes deeper than one might assume.

The Impact of Attending The Boutique Summit

The Trap of the Daily Grind

As business owners, we often find ourselves buried in endless tasks. Whether it’s hitting sales targets or just getting through the daily to-do list, it’s easy to lose sight of the bigger picture. This is something I’ve battled as both a mom and a business owner, where some days it’s about thriving, and other days it’s just surviving.

The Power of Stepping Away

One of the most transformative strategies for me has been taking clarity breaks. These aren’t just small pauses; they’re significant steps back to reevaluate and recharge. I know firsthand how difficult this can be, especially without nearby family to help with childcare. Despite these challenges, my husband Eric and I have made it a point to attend business conferences, seek mentorship, and immerse ourselves in communities that reinvigorate our passion and introduce us to new perspectives.

For instance, attending a Brendan Burchard event was a turning point for us. It’s where we met incredible individuals like Justin Prince and Natalie Ellis before Boss Babe soared in popularity. These experiences not only expanded our network but also broadened our horizons, showing us what was possible for our business.

Every time we returned from these breaks, we were able to inject new energy and strategies into our business. It’s about pouring “gasoline on the wildfire” of our potential. These moments away have consistently proven to be some of the most pivotal in driving our business forward.

An Invitation to Grow and Learn

With this understanding of the power of networking and continuous learning, we’ve created the Boutique Summit. It’s tailored for retailers and boutique owners across various sectors, offering a platform to connect, learn, and grow. This year, we’re focusing on overcoming current industry challenges and implementing new strategies to keep moving forward, aptly themed as “The Rising Phoenix.”

The Rising Phoenix

In business, just like in life, there are ups and downs. The real test is how you leverage the highs to sustain through the lows. This year’s Boutique Summit aims to equip you with the tools to do just that. Whether it’s mastering how to thrive online, optimizing merchandising, or leveraging short-form video content, the summit is designed to help you adapt and succeed in an ever-changing marketplace.

So, if you’re feeling stuck or just need a burst of inspiration and practical strategies to elevate your business, consider stepping out of your comfort zone and joining us. Remember, investing in your growth is crucial, and sometimes, the best way to move forward is to take a step back.

Thanks for tuning in this week, and I look forward to hopefully meeting many of you at the Boutique Summit in Dallas this June!

In This Episode

Let’s Connect #AskAshley

  • Have a question or guest recommendation? Let us know your feedback directly here!
  • Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Must Have Resources


Recent Posts:

  • Small Town Dreams to Big Time Success: Building a Business with Heart
    Welcome back to the Boutique Chat podcast! Today’s conversation promises to be an enlightening one as we delve into the journey of Kari Patfield, a successful boutique owner hailing from small-town America. Join us as we uncover the insights and strategies that have fueled Kari business growth and positioned her as a standout entrepreneur in her community.
  • Effective Merchandising Tools to Display Your Summer Inventory! 
    JR Visual has compiled a list of effective merchandising tools that can be used to showcase your summer merchandise in the best possible way. It can be challenging to display summer items in a way that is both visually appealing and easy for shoppers to browse through. Therefore, here are some practical tools that you can use in your store, along with multiple ways to use them this season!
  • The Bus Rule
    Welcome to another edition of Five Minute Friday! Today, I want to explore a rather unusual, albeit important, scenario — what if you suddenly couldn’t manage your business? It’s a scenario we seldom like to consider, dubbed the “Bus Rule,” but preparing for it is crucial for any entrepreneur aiming for long-term success and resilience.

JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.

Never grow alone. Join the community that gets it.

Skip to content