Episode #213: Creating Engaging Live Sales & Building a Memorable Brand with Allison Albritton of InStyle Auctions & Boutique

Allison Albritton, the Founder of InStyle Auctions & Boutique, tells us how she created a known brand with a staple look that was memorable since 2012. Building into multiple sales channels and an app, Allison goes into detail on why she loves live sales using Comment Sold & giving her customers choices. Any boutique owner will love all the useful info Allison gives us on owning a growing business and being a busy mom!

>> EPISODE 213 – LISTEN NOW ON iTunes <<
Don’t Have iTunes? Listen on Libsyn here
See the Full Boutique Chat Podcast Website here

FAVORITE QUOTES:

“It’s real important to upfront with your employees and tell them what you expect. Put those expectations on paper!”- Allison

“Wherever you’re at, we all have problems. We all have issues, they just vary at different levels.”- Allison

“It’s important to be yourself. Be who you are and try to meet the needs of your customers.”- Allison

MAIN POINTS:

  1. Having a brand with your set style. No matter what, the customer can distinguish you from other brands.
  2. Always be prepared. Take time to diversify your sales channels.
  3. We can always be working. Find that time to discount and choose time to spend with your family.

Find Punchy’s on their website here, and follow them on Instagram @instyleauctions.

FOR MORE ON THE BOUTIQUE HUB & BOUTIQUE CHAT
Join the Hub for more trainings, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @Boutiquehubbusinessto suggest topics for the podcast and let us know what you thought about this episode!

Want to be our listener of the week? Subscribe if you love the show, then leave us a review on iTunes Apple Podcasts here!

Original Air Date: May 21, 2019
Love this episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!

Meredith Pomietlo
Meredith Pomietlo
[email protected]

Meredith is our Trend & Podcast Editor here at The Hub and enjoys anything involving photography, art, and design! She also has a love for fashion, especially the boho-vintage vibe. She is currently going to school for Retail.