The Boutique Summit - June 12-14, 2017

The Boutique Summit is a first-of-its-kind conference for the boutique industry, that allows attendees to build collaborations and partnerships, engineer strategies to enhance their business, and
re-ignite the passion for their business!

Proudly presented by The Boutique Hub.

Specifically designed for #BoutiqueBoss owners (boutique owners), apparel and accessory brands, designers, fashion influencers (bloggers) and service providers, The Boutique Summit is like nothing that has ever been done before.

Attendees will hear inspiring, from-the-ground-up stories from some of the industry’s leading boutiques, brands, and bloggers. Each session will allow attendees to learn techniques and develop strategies via hands-on sessions, led by renowned photographers, e-commerce and social media experts, and industry insiders.

When it’s all said and done, Summit goers will walk away with the tools and inspiration needed to send their businesses into overdrive.

Come to Dallas, Texas, June 12-14 for the Summit, and shop Dallas Market Center for the Apparel and Accessories Market June 14-17.



The Boutique Summit is presented by The Boutique Hub, where the boutique community connects. The Hub is a two-sided platform that introduces shoppers to boutiques from around the world, while connecting the greater boutique community of boutique owners, brands, designers, fashion influencers and service providers for growth, learning and collaborations.

The Hub’s two sides, #BoutiqueStyle and #BoutiqueBusiness, reach tens of thousands of consumers, boutique owners and apparel brands daily.


Hear real life stories from boutique owners, fashion influencers, ecommerce experts, and apparel brands who started with a dream and created a fashion empire!


Learn what strategies are working right now in e-commerce, Facebook advertising, in-store merchandising, social media. blogging, wholesale and more.


Expand your circle of collaborations, vendors, add tools to your arsenal, and find proven strategies that will grow your business to the next level and beyond!


Meet and share stories with other boutique owners, apparel and accessory designers, fashion influencers and industry insiders to expand your collaborations and support network!


Test out new pieces from our Partner Brands, take a professional headshot, or leave with ideas and print outs form our Boutique Library.

Ashley Alderson

Ashley Alderson

Founder, CEO
The Boutique Hub
Ali Skogsberg

Ali Skogsberg

Founder, CEO
The Light Blonde
Reza Khadjavi

Reza Khadjavi

Founder, CEO
Shoelace Technologies
Jennifer Lackey

Jennifer Lackey

Instagram Expert
Instant Boss Club
Randa Carrabba

Randa Carrabba

Southern Jewelz
Kelsey Darby

Kelsey Darby

The Lace Cactus
Amy Harper

Amy Harper

VP of Marketing
Dallas Market Center
Becka Clark

Becka Clark

Kiki La Rue
Sara Morrow

Sara Morrow

Bad Habit Boutique
Emily Benson

Emily Benson

Mobile Boutique Expert
Successful & Stylish
Dana Maynard Calhoun

Dana Maynard Calhoun

Grigsby’s Boutique
Valerie Winfrey

Valerie Winfrey

Frey Boutique
Shelly Jo Jarvis

Shelly Jo Jarvis

The Rollin J
Janzen Jackson

Janzen Jackson

Fashion Blogger of Rodeo Vogue
Co-Founder of  Denim& Velvet
Jessie Jarvis

Jessie Jarvis

Content Manager
The Boutique Hub
Leah Ashley

Leah Ashley

Living with Leah
The FABlife
Mort Haaz

Mort Haaz

Cristina Vercler

Cristina Vercler

Verclare Boutique
Niyc Pidgeon

Niyc Pidgeon

Positive Psychologist, MSc
Global Success Coach
James Decker

James Decker

Laura Benson

Laura Benson

Filly Flair
Mika Shreeve

Mika Shreeve

Founder and CEO
Aspen Lane

Additional Speaker Announcements Coming Soon!

Interested in speaking at The Boutique Summit in 2017 or at future events?
Email us and tell us about your story or your expertise!







Thank you so much for your interest and excitement! The 2017 Boutique Summit has completely sold out! Please watch for opportunities to watch the Summit online with a digital registration, or keep an eye out for our soon to be announced 2018 dates!

The Boutique Summit provides an unmatched opportunity to connect directly to 300+ thriving boutique owners in person, and over 7,000+ boutiques and brands online.

Join us at The Boutique Summit to fuel the recognition and connection to your brand in a forum that has never been offered before.

Partnership opportunities are still available!

Thanks to our 2017 Partners

Platinum Partner | The Boutique Hub
Gold Partner | The Boutique Hub
Sticker Mule | The Boutique Hub
Bling A GoGo | The Boutique Hub
Silver Partner | The Boutique Hub
OffPrice | The Boutique Hub
Rebel Roots Boutique | The Boutique Hub
Pink Panache | The Boutique Hub
Denim & Velvet | The Boutique Hub
Sugar Sweat Cosmetics | The Boutique Hub
Crazy Consuela | The Boutique Hub
Makeup Junkie | The Boutique Hub
Bronze Partner | The Boutique Hub
Long X Trading Co | The Boutique Hub
Southern Mess Wholesale | The Boutique Hub
Sweet Texas Treasures | The Boutique Hub
Frey Boutique | The Boutique Hub
Sweet Caroline Boutique | The Boutique Hub
Rock-N-Mama Designs | The Boutique Hub
Frogstones | The Boutique Hub
Comment Sold | The Boutique Hub
Naughty Monkey | Not Rated | The Boutique Hub
Texas Sweet Tees | The Boutique Hub
Owen & Ceme | The Boutique Hub
Pine Apparel | The Boutique Hub


DFW International Airport (American Airlines Hub)


To Book your hotel, please call Dallas Market Travel at 214-744-7444.
Select Option #2, when speaking with an agent, inform them you are with
THE BOUTIQUE HUB and they will provide you with 3 hotel options.

First Option: DoubleTree (Banquet Location) $120+Tax
Second: Hilton Garden Inn + Tax w/ Breakfast
Third: Courtyard by Marriott $123 + Tax

Hotel selection is first come, first serve.

Summit Location:

Monday, June 12th – Dallas Market Center, 7th Floor
(shuttles available from host hotels each morning and afternoon)
Tuesday, June 13th – Dallas Market Center, 7th Floor (am)
Tuesday, June 13th – Double Tree Grand Ballroom (pm)

Shuttles courtesy of Dallas Market Center.

MONDAY — Dallas Market Center
8:00am Registration Opens
8:30am Kick Off: Ashley Alderson (Founder & CEO, The Boutique Hub)
8:40am Welcome to Dallas: Amy Harper (VP of Marketing, Apparel & Accessories,  Dallas Market Center)
9:10am Successful Boutiques Panel: Kelsey Darby (CEO, The Lace Cactus) & Randa Carrabba (CEO, Southern Jewelz Boutique)
10:00am  Taking E-Commerce to the Next Level: Reza Khadjavi (Founder & CEO, Shoelace Technologies)
11:00am Breakout Session 1
A: Product & Lifestyle Photography: Janzen Jackson (Co-Owner, Denim & Velvet Marketing) & Shelly Jo Jarvis (CEO, The Rollin’ J Boutique)
B: Making Mobile Retail Magic: Emily Benson (CEO, Stylish & Successful &
C: How Much Should I Buy?: Mort Haaz (Founder,
12:00pm LUNCH (provided)
1pm Building an Empire: Becka Clark (CEO, Kiki La Rue)
2:00pm Breakout Session 2
A: Facebook Groups & Content Strategies That Convert: Ashley Alderson (Founder & CEO, The Boutique Hub)
B: No Session
C: Instagram and YouTube Domination: Jennifer Lackey (Founder, The InstantBoss Club) & Leah Ashley (Founder, Living with Leah)
3:00pm Breakout Session 3
A: Merchandising & Promotions: Sara Pippet (CEO, Bad Habit Boutique) and Dana Calhoun (CEO, Grigsby’s Boutique)
B: Boutique + Blogger Collaborations: Jessie Jarvis (Fashion Influencer & Content Manager, The Boutique Hub) and Janzen Jackson (Co-Owner, Denim & Velvet Marketing)
C: Understanding Copyrights, Trademarks, and Other IP Concerns: James Decker (Attorney)
4:00pm The Future of Wholesale Buying Panel: Amy Harper (Dallas Market Center), Angel Kamine (OFFPRICE Show), Mika Shreeve (Aspen Lane), and Ali Skogsberg (CEO, The Light Blonde)
5:00pm Door Prizes, Sponsor Thank You’s, & Daily Wrap-Up
5:15pm Break Time. Shop. Visit Hotel.
6:30pm Mixed Networking Dinners (Reservations made, but transportation & cost are not provided. You will receive your group assignment at registration.)
Cactus Group – Mesero
Tequila Group – Meso Maya
Bluebonnet Group – Buca di Beppo
Armadillo Group – Spaghetti Warehouse
TUESDAY — Dallas Market Center & DoubleTree by Hilton Hotel
8:00am Doors Open (Dallas Market Center)
8:30am Wake Up Session: Ashley Alderson (Founder & CEO, The Boutique Hub)
8:40am Speaker: Ali Skogsberg (Founder & CEO, The Light Blonde)
9:30am Social Media Domination Panel: Randa Carrabba (CEO, Southern Jewelz), Leah Ashley (Founder, Living with Leah), Sara Pippet (CEO, Bad Habit Boutique), and Cristina Vercler (CEO, Verclare Boutique)
10:45am Owning Your Journey and Defining Your Own Success: Laura Benson, (Owner, Filly Flair Boutique)
11:35am Closing Remarks: Ashley Alderson (Founder & CEO, The Boutique Hub)
1pm LUNCH (on your own at DMC Food Court)
1:30pm Bus Departs for Harry Hines Blvd (Bus Provided, but Space is Limited!)
Afternoon Optional Activities:

A   Harry Hines Blvd: Wholesale Trading Companies
B   Golf for the Guys: Love em’ and Leave em’ (Please contact Luna Vista Golf Course for Tee Times)
C   Spa: Relax & Unwind (Please contact Hilton Anatole for details)

2- 9pm Sponsor Marketplace: Private Shopping Event for Summit Guests (DoubleTree by Hilton, behind Dallas Market Center)
6:00pm #BoutiqueBoss Happy Hour: Socialize & Shop Our Sponsor Marketplace (DoubleTree by Hilton)
7:00pm #BoutiqueBoss Banquet DoubleTree by Hilton)
Keynote Speaker: Niyc Pidgeon (Positive Psychologist MSc & Global Success Coach)
8:30am- 6pm Dallas Market Center Opens
Be sure to stop by our Member’s Booths — Look for the Hub icon!

Scheduled speakers, times and locations are subject to change, please check back for additional updates here or on our #BoutiqueHubBusiness Facebook Page and groups. Shuttle service to and from hotels provided compliments of Dallas Market Center.

Click here for printable version of schedule for #TheBoutiqueSummit

Ready to take charge and shape the future of the Boutique industry?

Follow #TheBoutiqueSummit for an inside scoop throughout the event!
Or @boutiquehubbusiness on Insta and @boutiquehubashley on Facebook

Already a member of the Hub? Great – you will receive special event pricing and offers!

Not a member yet? What’s the hold up boss?  Join us as a boutique owner, apparel brand, jewelry or accessories designer, industry service provider or create a profile as a fashion influencer!

We can’t wait to see you inside the Hub all year long!

Where is The Summit being held?

The Summit will be held June 12-13 in Dallas, Texas. We will be at Dallas Market Center, on June 12th through the morning of Tuesday, June 13th. That evening, we will be having our #BoutiqueBoss Banquet at the Doubletree, which is across the street from Dallas Market Center. 

Do I still need to register to attend Dallas Market’s Apparel and Accessories Market if I’m coming to The Summit?

Yes. You can do so by visiting Dallas Market Center’s website. We will be assisting guests who do not qualify for DMC passes, and do not plan to stay for Apparel Market. Please contact us with questions.

How do I pick which Breakout Session I’ll be attending?

As it gets closer to The Summit, we will be sending out an email to all those who have registered. The email will include a link, where you will be able to select your Breakout Session preferences.

Who can purchase a Co-Owner/Employee Registration?

This form of registration requires the purchase of one, full-price registration, and is only to be purchased for business partners, co-owners, sales representatives or business employees. Co-Owner and Employee Registrations will be subject to further scrutiny, and we may ask for proof of partnership or employment to validate registration. A 10% member discount is NOT applicable for this form of registration.

Can I use my Member discount on the Co-Owner/Employee Registration type?

No, Member discounts are only applicable to the Early-Bird and Late Registration types, as the Co-Owner/Employee Registration type is already heavily discounted.

Can my registration be refunded if my plans change?

Registrations are non-refundable, but they are fully transferable to another boutique owner, brand, etc. If you need to transfer your registration to someone else, please email us that information prior to June 1, 2017.

What is happening Tuesday afternoon, between The Summit and the Banquet?

Tuesday afternoon is scheduled to include “on your own time”. We have rounded up optional activities for you to attend if so desired. Optional activities include:
-A small wholesale shopping experience at the Doubletree with our Summit Partner Brands
-A chartered bus to shop Harry Hines Blvd Wholesale Trading Companies
-Shopping local Dallas/Fort Worth local boutiques
-Golf at Luna Vista Golf Course
-Spa time at the Hilton Anatole

The only activity you need to RSVP for is the “chartered bus to shop Harry Hines Blvd Wholesale Trading Companies”, as we need to make sure we have enough seats available. This option will come in a later email to registered guests of The Summit.

Is there a dress code to attend?

For Monday and Tuesday during the Summit, the dress code is “boutique casual”. We want you to be comfortable since you’ll be sitting most of the day, but we represent the boutique industry, so of course we want to see your personal style shine!

Tuesday evening’s Banquet dress code is “boutique semi-formal”. Dressing up is not required, but we wanted to give attendees a chance to pull out those outfits they don’t get a chance to wear all that often, because let’s face it…it’s fun!

As it gets closer to the event, we’ll be writing a blog post on some Summit outfit ideas…so be on the lookout for that!

Where should I stay during The Summit?

There are LOTS of hotels within walking distance of Dallas Market Center (where part of our Summit will be held), and the Doubletree (where we’re having some events on June 13). Each hotel also has a shuttle available that will take you to Dallas Market Center for the Summit, and through the Apparel and Accessories Market (June 14-17).

To secure blocked and discounted lodging for the Summit, you’ll want to book through Dallas Market Travel, by calling 214-744-7444 and mention you are with The Boutique Hub.  We have been told that these rooms are going fast, so we recommend booking as soon as possible.

Can I bring my spouse/partner?

Of course! If your spouse would like to attend The Summit, you will want to purchase a Co-Owner/Employee Registration for them. If they only want to come to the Tuesday night Banquet, those individual tickets can also be purchased.

We have arranged some available tee times through Luna Vista Golf Course, if your spouse/partner would like to golf during the day Monday and Tuesday with others attending. If your partner/spouse is interested golfing, please let us know via email, so that we can give you the appropriate information needed for them to book a tee time.

Are children allowed to come to The Summit?

Due to our anticipation of selling out, children are welcome to attend the banquet as long as they can sit on your lap; otherwise an additional registration and/or Tuesday Banquet ticket will need to be purchased in order for them to attend.

Do I need to bring anything?

Food, beverages, and snacks will be provided. We recommend bringing something to take notes, such as a notebook/pen, iPad/tablet, or laptop. Don’t forget to pack your positive attitude, and leave your Drama Llama in its pen at home. 

What if I cannot attend The Summit? Is there a way to watch from home?

You will be able to watch The Summit via video, approximately about a week after The Summit takes place. As we get closer to June, those special access tickets will be available to purchase.

What other perks come with registration and membership at The Boutique Hub?

Throughout the Summit, we will have numerous stations for you to enjoy from a library, photo booth and headshot station for you to enjoy professional photos with our event photographer. Members of The Boutique Hub will also enjoy bonus downloads and extras in the Training Library compliments of the numerous speakers at the event.

What are the ‘themed’ dinners on Monday night?

Part of the fun of coming to The Summit is meeting others, so we will have 4 dinner venue options based on your business type – Online Boutique, Brick and Mortar, Apparel (wholesale) Industry, and Fashion Influencer/Blogger. Each dinner will have selected hosts from the event who will connect one another. These dinners are ‘on your own’ and not part of The Boutique Summit registration fee.