13 Jan

Most retailers share the goal of driving more in-store foot traffic, but what good are more customers if you aren’t selling more during peak hours?  Whether it’s through cross-selling and upselling, promotions or just flat-out amazing customer service—learning how to sell more during peak hours is a must for any retailer that wants to grow.  <Guest Blog Post> In this post, let’s focus on how you can do just that. We break it down into five retail sales tips:  Find your...

18:37 / #BoutiqueBusiness
17 Oct

The countdown to Christmas has begun and Black Friday will be here before you know it. Are you ready #BoutiqueBoss?!? We’ve got 5 critical tips for your holiday sales to help you make it your best year yet!

Plus, we included a free guide, 5 essential Holiday Retail Tips inside of this post to get you an extra jumpstart!

15:10 / #BoutiqueBusiness / Boutique Dashboard / Brand Dashboard / Service Provider Dashboard
20 Sep

<Guest Blog Post>

If you’re working in retail marketing, it’s very easy to get swept up in a sea of omnichannel beacons, experiential stores and the proliferation of the Internet of Things (IoT) in stores like Amazon Go. 

While the future is exciting, retailers also need to focus on what they can do now with the tools they have. 

Let’s talk about point of sale (POS) marketing. It’s at the center of any retailer’s transactions and, when leveraged, can be high-value in-store promotional real estate to drive more sales pre-checkout.

20:26 / #BoutiqueBusiness
09 Jun

In the wake of approximately 12,000 store closures across the United States, there are still many retailers that aren’t just surviving in 2018, but thriving, too. A retail industry metric you should pay attention to. What’s the secret to their success? GETTING SHOPPERS INTO STORES WITH INTRIGUE & A PLACE TO HANGOUT Retailers are having success using almost anything that keeps shoppers on their toes, suggests the New York Times. This could mean keeping consumers guessing with exclusive merchandise sold for...

06:00 / #BoutiqueBusiness
19 Nov

Guest Blog Building personalized relationships with your existing customers may not be the squeaky wheel in your business, but it is the most important thing to do if you want to survive in today’s retail world. With the popularity of 2-day shipping (even 2-hour shipping depending on where you live) and the broad array of assortment your clients can find online, the value a boutique brings is the personal relationship where a sales associate knows exactly...

09:57 / #BoutiqueBusiness / Boutique Dashboard / Brand Dashboard / Service Provider Dashboard