We’ve made a lot of changes over the past 18 months and we know you have to. In order to grow, you have to adapt & change, especially within this industry. Our team has had countless discussions to chat through our projects, goals, and where we should focus our time & efforts based on our members’ needs.
This has been a difficult decision to make and not one we took lightly. That being said, we have decided not to host The Boutique Awards in 2021. Instead, we want to focus on building our wholesale marketplace, Hubventory, building an app, and helping you to promote your boutique to your customers through Pink Friday.
This year, we are making Pink Friday plans earlier in order to better assist you in promoting this shopping event to your customers. In the upcoming weeks & months, we will push out more holiday marketing resources & tips. In the meantime, get started on your Q4 prep with the FREE resources shown below.
>>>> Boutique Chat Podcast Episode #329: How Boutiques Can Prepare for the Holidays https://theboutiquehub.com/how-boutiques-can-prepare-for-the-holidays/
>>>> Holiday Marketing Tips Boutique Business Blog https://theboutiquehub.com/holiday-marketing-tips/
>>>> Boutique Chat Podcast Episode #280: Holiday Marketing Tips that will Increase Sales https://theboutiquehub.com/holiday-marketing-tips-that-will-increase-sales/
LEARN MORE ABOUT THE BOUTIQUE HUB’S FUTURE PROJECTS
Huventory
Hubventory is wholesale created by the industry, with your business put first. From easy Shopify integrations & uploads, collaborative inventory planning boards, personalized feeds, honest pricing, instant member savings, and education.
If you are a brand or boutique that wants to learn more about Huventory, follow the link below to sign up for the latest news and updates.
Pink Friday
Save the date! Pink Friday will be taking place Friday, Nov 19, 2021.
One HUGE day to #ShopSmallFirst–before Black Friday & before the big guys…Created by The Boutique Hub! Pink Friday is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst.
The goal on November 19th is to celebrate the businesses that are the backbone of our local communities, whether online or brick and mortar. Any small business can participate in Pink Friday.
We hope you will join us in the movement this holiday season to Shop Small First on Pink Friday.
Get more information on growing your business by joining The Boutique Hub where we have tons of training, information, and most importantly, connection! www.theboutiquehub.com/join Try out our service for a month, cancel anytime.
Follow along on Instagram @theboutiquehub!
Recent Blogs:
- #809: How to Win with Ads in the New Algorithm EraMarketing has completely changed—and most boutique owners are still using strategies that no longer work. Ashley Alderson sits down with Zoe Spencer, one of the lead coaches inside Boutique Hub Black, to break down what’s actually driving growth right now—from content and ads to SEO and website strategy. This conversation pulls back the curtain on… Read more: #809: How to Win with Ads in the New Algorithm Era
- Five Minute Friday (Couch Conversations): What is a Boutique?
In this Couch Conversation, Ashley and Sara dive into the heart behind boutique businesses — what sets them apart, why they still matter in today’s world, and how boutique owners can confidently respond to the doubt and noise around them. - Stop Going Live for Views. Start Going Live for Revenue.
You know that feeling… you go live, the views are high, the comments are rolling—and then you check your sales and they don’t match the energy. It’s frustrating, but it’s also the reality most boutique owners face. The truth? Views don’t build your business—revenue does. The boutiques that consistently sell out aren’t going live for attention. They’re going live with a plan. From a strong first 60 seconds to clear calls to action and intentional follow-up, every part of their live is designed to convert—not just entertain. Because live selling isn’t just content… it’s your storefront.
