Small Business Blog

Empowering Entrepreneurs, One Blog at a Time.

All Blogs

Popular Keywords

MASTERING REPLENISHMENT TO SAVE TIME, MONEY, AND GROW YOUR BUSINESS

September 23, 2019

<GUEST POST BLOG> As we’ve blogged about before, inventory management is one of the most critical components of running a retail business. It can also be one of the most technical parts of owning a retail business, with so many things to take into consideration. A major component of any successful inventory management strategy is replenishment. What is replenishment? Why does it matter? Replenishment is defined as filling-in merchandise or

Point of Sale Marketing: The Power Behind Impulse Purchases

September 20, 2019

<Guest Blog Post> If you’re working in retail marketing, it’s very easy to get swept up in a sea of omnichannel beacons, experiential stores and the proliferation of the Internet of Things (IoT) in stores like Amazon Go. While the future is exciting, retailers also need to focus on what they can do now with the tools they have. Let’s talk about point of sale (POS) marketing. It’s at the center of any

DIY Boutique Holiday Display Ideas

September 19, 2019

The Holiday season is an opportunity for your boutique to stand out from the crowd. This week’s post features creative projects to help you create an inspired space for your customers to shop. These DIY boutique Holiday display ideas are proof positive that you don’t have to spend a fortune to make your boutique look like a million bucks.

Episode #225: Taking Care of your Mental Health, with Marie Earthman, Pomp & Circumstance Boutique

September 17, 2019

Today Marie Earthman, boutique owner and mom, joins us to talk about the importance of taking care of your mental health in the retail business. Marie gives us her background on fighting a lifelong battle with depression and anxiety while managing to have a beautiful family and grow a well known Texas boutique. Though today’s topic is a hard one, it’s one that needs to be more widely talked about. Mental health issues affect so many of us, and Marie shows us you’re not alone, and why comparison is truly the thief of joy.

10 Holiday Retail Sales Tips

September 13, 2019

This blog post is the first in our guest series with wholesale marketplace Tundra! These 10 Holiday Retails Sales Tips May Change The Way You Do Business. We’re thrilled to partner with them and bring insights about key trends in holiday retail to you along with business building tips from the Hub. The Holidays are just around the corner and we have a few great insider tips to share on

How To Manage POS Departments and Classes

September 9, 2019

Managing your store without a POS system in place is a difficult thing to do. Part of any good POS system is its ability to structure your inventory into departments and classes.

Episode # 224: Demystifying Facebook Messenger

September 3, 2019

Today Ben Parr, award winning entrepreneur, author, investor, and journalist, joins us for Demystifying Facebook Messenger. This episode is all about facing your fears! We are going deep into the world of marketing, so get ready to some take notes. Ben Parr explains to us the importance of using Facebook messenger for marketing. He also goes over the important topics such as; captivation marketing, comment capture, trends in ecommerce stores of ALL types, and so much more!

Boutique Tips: Top 5 Tips for New Boutique Owners

August 29, 2019

If you are a new boutique owner or you are thinking about starting a new boutique, this article is a must-read…

The Boutique Customer is the Primary Channel

August 26, 2019

The Boutique Customer is the one channel that matters. In this guest blog post, you will learn why boutique customer service is the #1 sales channel. Today’s shoppers have more ways than ever before to shop their favorite brands. With so many channels at their fingertips, customers expect a higher level of choice, flexibility, and convenience, no matter where they shop. When you see successful online-first brands, such as Casper and Warby Parker,

How To Price Boutique Products

August 20, 2019

Ashley does a solo episode today on 7 Ways to Get More Bang for Your Buck When it Comes to Pricing Your Products. Whether you’re an experienced boutique owner or just a beginner, this episode may have you rethink your old pricing ways. Ashley goes over some important topics such as turn rates, how to rethink markdowns, and why your pricing is unique to your business. We want you to be able to capitalize on all the hard work and effort you’ve been putting into your business, that is why the strategy behind your pricing is so important!

Small Business Blog

Empowering Entrepreneurs, One Blog at a Time.