Pink Friday is just one month away!
For those of you who don’t already know, Pink Friday is an annual event held every November before Black Friday with one mission: to promote shopping small first. It’s a chance for you to get consumers in the door before all of the big guys and Black Friday deals. So, today I’m talking all things Pink Friday – why we celebrate, ideas for how to do so and the tools at your disposal.
Trust me, I know how crazy fourth quarter can get, and I want to make it as easy as possible for you to get involved — which is why The Hub has all the tools you need to make the most of Pink Friday. If you sign up online using the link in the show notes, you can be listed our #ShopSmallFirst map, be invited to our public Facebook event to get tips from and collaborate with other store owners, plus we will send you our Pink Friday media kit full of digital marketing materials and a press release template.
We want to help your business have the best fourth quarter yet and continue to grow the #SupportSmallFirst Movement. So, mark your calendars for November 17 and visit the link below to join us in celebrating the Fourth Annual Pink Friday!
Resources Featured In This Episode:
- Sign Up and More Information
- Pink Friday Promotional Ideas
- Holiday Marketing Masterclass
- Western Week on Hubventory
- The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube
- Ashley Alderson: Instagram
- Boutique Summit 2024
- 2024 Boutique Boss Planner
- Boutique Hub Black
- Hubventory.com
>>Gearing Up for Pink Friday – LISTEN NOW ON iTunes <<
>>Gearing Up for Pink Friday – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch it on YouTube:
What You’ll Learn About in Gearing Up For Pink Friday
- What it is – an annual event to celebrate shopping small first
- How to celebrate
- Tools available to you through The Hub, including a full media kit
- The Pink Friday Map
- Fourth quarter planning strategies
- Holiday Marketing Masterclass
- Western Week on Hubventory
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: October 17, 2023
Do you love the details of Gearing Up for Pink Friday? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Slow Sales? Ask These 5 Why’s Before You Panic
Is your cash flow feeling tight but you’re still not paying yourself? In this episode of Five Minute Friday, Sara breaks down one of the most common retail traps: tying up cash in things that don’t bring you a return. From unnecessary trips to market to unused apps, pretty packaging, and impulse inventory buys, these hidden money leaks could be holding your business (and paycheck!) back. - The Power of Story, Style, and Sisterhood in Boutique RetailEver wonder what it takes to turn a family passion into a thriving business? Join us as we chat with Kasey & Kaitlyn Widmyer, the dynamic duo behind Marmalade, a boutique inspired by their mother, Marie Widmeyer, and her fashion dreams. From childhood lessons to steering the business through the storms of the 2007-2008 recession, they share how these experiences crafted their resilience and work ethic. Get ready to be inspired as they recount their journey from playtime in the boutique aisles to orchestrating its expansion after college, proving that perseverance and adaptability can indeed breed success even in the most challenging economies.
- Back to School Marketing Ideas
Back to school season is the second busiest shopping season of the year! How are you going to capitalize this year? This time of year is going to be here before we know it, so its time to get busy prepping! Back to school time is a perfect opportunity to host an event or run a sale to attract new customers for the busy shopping season. Lets get into our top back to school marketing ideas!
