White pants are definitely a summer staple piece! They bring a fresh, airy feel to your wardrobe and go with almost anything! Pair your white pants with gold accessories and a collared top for a classy inspired look. Or go for a boho feel with a pastel tunic and leather sandals. The possibilities are endless with these pants! We found white pants in multiply styles so you can find your perfect match! Kittsona || Rising Water...

We love summer fashion for so many reasons, it’s effortless, comfortable, and colorful! And summer dresses are definitely a must have. What's not to love about a cute floral dress you’ll never have to second guess?! Some of the trending dress styles this summer include the wrap styled dresses, smock detailing, and off the shoulder styles. And don't be shy with color, summer time is the perfect time to rock the bold tones! You can never...

Almost every designer out there has put their twist on this mini backpack trend and we wanted to pull some of our favorites from your boutiques! Mini backpacks are definitely a stylish accessory but also so convenient ! All the essentials you need for a day out can fit perfectly in your mini backpack and be carried with style and ease! Check out these amazing mini backpacks, from sequence to leather you're bound to find...

Shoppers are bombarded with deals, specials and incentives on Thanksgiving weekend and the days preceding - how are you going to stand out from the crowd? There’s an art to crafting a good offer, it’s a balance between moving your customers to action and giving away the entire farm. Here are a few ideas to help get your own creative juices flowing! Then, once you've got these, we've got more here on our Holiday Marketing Masterclass video!  1. Create a...

Who is ready for the biggest shopping weekend of the year? Hands in the air? Kicking off our #ShopSmall Series, we are sharing 6 tips to help your boutique capture a piece of the $15.6 Billion spent during the biggest local shopping weekend of the year.  Whether you're an online boutique or a brick and mortar store, we've got you covered! We're dishing on 6 things you can do to help your boutique capture some of the...