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Reinventing the Western Retail Industry: #WesternSummit

December 27, 2017

Just two weeks from today we’ll be headed for Denver, for our first-ever #WesternSummit, held in partnership with Western Lifestyle Retailer. We are so excited, and all our western brands and boutiques must be too, because our event is officially SOLD OUT!! In case you haven’t already heard, #WesternSummit is a one-day business growth conference for western industry business owners, brands, and influencers, who are looking to increase their knowledge

Western Runway: Western Fashion Style Guide

December 1, 2017

Western Runway is finally here! This year’s issue of Western Runway features a variety of content that celebrates all aspects of western fashion, including an in-depth interview with one of the western world’s most influential women, Kadee Coffman. Here on our website, we have even more content, including a first-ever extension of our Best of the West, featuring the top 15 western brands, voted on by the industry’s most fashionable

Ropes and Rhinestones | The Boutique Hub

Western Fashion Obsessed: Ropes and Rhinestones

November 29, 2017

With the first round of the National Finals Rodeo quickly approaching, we’re still western-outfit obsessed, still shopping ourselves putting the final touches on our Las Vegas outfits. If you’re still in need of a few things to solidify your outfit, meet Ropes and Rhinestones, a western boutique based out of Solon, Iowa. Owner Alicia Smith is a western girl at heart, who started her love of retail early on, working

Rodeo Style Secrets

November 29, 2017

When it comes to western fashion, the wives and girlfriends of professional rodeo athletes are seasoned, fashion veterans. Whether they are flying each weekend to Professional Bull Riding (PBR) events across the country or making all-night drives from one rodeo to the next, these women always look like they spent hours on their appearance; when in reality they have a single suitcase to pick outfits from, and somehow still manage

Best of the West: Top 15 Brands

November 29, 2017

For the past two years we’ve broken down the best boutiques to shop for the perfect western looks in our Best of the West: Top 20 Boutiques feature, but this year we wanted to do something special for the western brands we all draw so much inspiration from. While we were polling our list of fashionistas for their favorite boutiques, we asked them to nominate their favorite western brands, and

Old West Function, New West Fashion

November 29, 2017

Custom silver and leather work, and their crafters, have been part of the western culture for more than a century. These two arts are as popular as ever, with their functional use and unique, fashionable nature striking the fancy of practical cowboys and western fashionistas, alike. As long as cowboys have been around, boots, spurs, and tack are all part of what it takes to get the job done. With

All Things Bright and Shiny: Silver Concho

November 27, 2017

If you’re a western fashionista, then you no doubt love a good piece of authentic, Native American turquoise. One of our favorite places to find such goods? Silver Concho! Owner Marti Wells is a native of New Mexico, so she’s grown up around the best turquoise her entire life, which has given her quite the eye. We chatted with Marti and asked her our best questions! Read what she had

Graphic Tees Galore: Texas True Threads

November 27, 2017

Regardless of their style type, be it western, southern sophisticate, or West Coast chill, every boutique knows the power of a good graphic tee. They’re worn by customers of all ages and fly off the shelves as soon as they’re stocked. For these reasons, we’re so excited to introduce our boutique owners to one of our favorite graphic tee brands, Texas True Threads! Texas True Threads is owned and operated

Fashion with Flair: Coulee Creek

November 26, 2017

Coulee Creek knows firsthand how to intermix the stunning, historical pieces of Native American fashion with the romance and beauty of the American Cowboy. Hailing from North Dakota, Melanie Luger, owner of Coulee Creek, focuses on carrying signature high-end western fashion and accessories ranging from everyday pieces to looks that will be a mainstay in your closet for years to come. Melanie easily makes it onto our list of “Western Style Icons”,

Savannah Sevens Western Chic | The Boutique Hub

2017 Best of the West: Top 20 Western Boutiques

November 24, 2017

If you are a connoisseur of western fashion, then as December draws near, you are likely scouring the internet and local boutiques for the perfect outfits to make your style statement at the largest western event in the U.S., the Super Bowl of rodeo, the National Finals Rodeo (NFR). The truth of the matter is, western fashion is constantly on its A-Game, long before WNFR outfits are a thought

Small Business Blog

Empowering Entrepreneurs, One Blog at a Time.