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Sideline Sass Boutique | The Boutique Hub

Velvet Everything.

Velvet is definitely one of the hottest trends right now. Almost every runway insight has added a splash of it, in one form or another! Some of the most popular colors this fall being jewel toned. Velvet isn’t a fabric most are accustomed to but trust us, it’s not as scary as you think. Velvet holds an endless amount of possibilities in the way it can be styled. For more

Read More »

Shipping and Packaging: Creating a Unique Customer Experience that Drives Return Traffic

It’s hard to miss much of the retail news being covered by mainstream media today, this store-eating monster they call “The Retail Apocalypse”, but is this really accurate? Is this a downturn in retail, or is this simply the evolution of retail? And what does this all mean for boutiques? One word…Opportunity. As our customers and clients seek new experiences while shopping, it’s up to us to ask questions and

Read More »

Using Google Analytics Data to Increase Online Conversions For Boutiques

So you want more online sales but aren’t sure what your traffic patterns are? Kevin Costner was totally full of it on Field of Dreams when he said ‘If you build it, they will come.’  In business, this is probably the worst piece of advice you could EVER receive. If you build a website or social media presence, this does not mean anyone will come. Except for your mom. And

Read More »
James and Alma | The Boutique Hub

Two Must-Have Contracts Boutique Owners Need When Hiring New Employees

Here’s the scenario… You’ve hired a great employee. She’s always on time, does everything you ask, never complains and makes all the customers happy. You slowly build a relationship with her and begin to hand over more and more responsibilities. Because of the nature of her job, she meets your customers, sees your brands and works on your email list. Then one day, the boutique across town offers her more

Read More »

How To: Shop Vintage

A huge part of the western culture and fashion is about the good ole days.  Worn-out spurs decorate houses, grandma’s dated recipes regularly make the menu for dinners, stories of “the olden times” flood the ears of younger generations, and vintage clothing will never go out of style.  Classic pieces are a staple that all women should include in their closets, but that’s easier said than done.  I get asked

Read More »

Summer’s Must-Have Accessories

Summer is officially here and with that brings fun times, tan lines and a lot of memories! It also brings about more social gatherings.  So, in turn, it’s your chance to rock those fun summer trends and since friends don’t let friends leave the house without great accessories I want to shed light on some of my favorite must have summer pieces. In the summer, I think it is better

Read More »
Wild Bleu | The Boutique Hub

An Icon of Western Fashion: Meet Wild Bleu

There are some names who become synonymous with a style, a genre, a feeling or a moment in time.  Well this Texas boutique has securely established itself as a leader and an icon among western fashion – Texas Femme, Southern Vogue. We wanted to hear the story behind Wild Bleu and it’s undeniable attraction for so many. Wild Bleu was originally founded by Tierney and Leslie Wells-Hale, who is still

Read More »
The Boutique Owner's Guide to Email Marketing Welcome Series Automation | The Boutique Hub

Email Marketing For Boutique Owners

Email Marketing For Boutique Owners. The Boutique Owner’s Guide to Automated Customer Welcome Emails Do you remember what it’s like to date someone before you marry them?  You have to build a relationship, surprise and delight them, establish trust, and keep them coming back for more.  The same is true in retail.  It’s rare that someone buys the first time they meet you, so it’s up to YOU to warm

Read More »
Sideline Sass Boutique | The Boutique Hub

Velvet Everything.

Velvet is definitely one of the hottest trends right now. Almost every runway insight has added a splash of it, in one form or another! Some of the most popular colors this fall being jewel toned. Velvet isn’t a fabric most are accustomed to but trust us, it’s not as scary as you think. Velvet holds an endless amount of possibilities in the way it can be styled. For more

Read More »

Shipping and Packaging: Creating a Unique Customer Experience that Drives Return Traffic

It’s hard to miss much of the retail news being covered by mainstream media today, this store-eating monster they call “The Retail Apocalypse”, but is this really accurate? Is this a downturn in retail, or is this simply the evolution of retail? And what does this all mean for boutiques? One word…Opportunity. As our customers and clients seek new experiences while shopping, it’s up to us to ask questions and

Read More »

Using Google Analytics Data to Increase Online Conversions For Boutiques

So you want more online sales but aren’t sure what your traffic patterns are? Kevin Costner was totally full of it on Field of Dreams when he said ‘If you build it, they will come.’  In business, this is probably the worst piece of advice you could EVER receive. If you build a website or social media presence, this does not mean anyone will come. Except for your mom. And

Read More »
James and Alma | The Boutique Hub

Two Must-Have Contracts Boutique Owners Need When Hiring New Employees

Here’s the scenario… You’ve hired a great employee. She’s always on time, does everything you ask, never complains and makes all the customers happy. You slowly build a relationship with her and begin to hand over more and more responsibilities. Because of the nature of her job, she meets your customers, sees your brands and works on your email list. Then one day, the boutique across town offers her more

Read More »

How To: Shop Vintage

A huge part of the western culture and fashion is about the good ole days.  Worn-out spurs decorate houses, grandma’s dated recipes regularly make the menu for dinners, stories of “the olden times” flood the ears of younger generations, and vintage clothing will never go out of style.  Classic pieces are a staple that all women should include in their closets, but that’s easier said than done.  I get asked

Read More »

Summer’s Must-Have Accessories

Summer is officially here and with that brings fun times, tan lines and a lot of memories! It also brings about more social gatherings.  So, in turn, it’s your chance to rock those fun summer trends and since friends don’t let friends leave the house without great accessories I want to shed light on some of my favorite must have summer pieces. In the summer, I think it is better

Read More »
Wild Bleu | The Boutique Hub

An Icon of Western Fashion: Meet Wild Bleu

There are some names who become synonymous with a style, a genre, a feeling or a moment in time.  Well this Texas boutique has securely established itself as a leader and an icon among western fashion – Texas Femme, Southern Vogue. We wanted to hear the story behind Wild Bleu and it’s undeniable attraction for so many. Wild Bleu was originally founded by Tierney and Leslie Wells-Hale, who is still

Read More »
The Boutique Owner's Guide to Email Marketing Welcome Series Automation | The Boutique Hub

Email Marketing For Boutique Owners

Email Marketing For Boutique Owners. The Boutique Owner’s Guide to Automated Customer Welcome Emails Do you remember what it’s like to date someone before you marry them?  You have to build a relationship, surprise and delight them, establish trust, and keep them coming back for more.  The same is true in retail.  It’s rare that someone buys the first time they meet you, so it’s up to YOU to warm

Read More »

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Wholesale Buying Strategies and Trend Forecasting on Hubventory

Welcome back to the Boutique Chat podcast! This week, I’m thrilled to introduce a gem from our own team, Samantha Conner, who has been a radiant presence in our community and a familiar face across various fashion markets from Dallas to Vegas and Atlanta. Samantha has a robust understanding of the fashion industry from both the brand and boutique perspectives, making her insights invaluable. Her first-hand experience with Hubventory, our innovative online wholesale platform, adds a layer of depth to our discussion on the evolving dynamics of the fashion marketplace. We’re deep diving into all things wholesale buying and trend forecasting!

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