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5 Ways to Craft Offers Your Customers will Love

Shoppers are bombarded with deals, specials and incentives on Thanksgiving weekend and the days preceding – how are you going to stand out from the crowd?There’s an art to crafting a good offer, it’s a balance between moving your customers to action and giving away the entire farm.

Read More »
Thanksgiving Weekend Marketing Playbook

Thanksgiving Weekend Boutique Marketing Playbook

Our Thanksgiving weekend marketing playbook will assure you are prepared ahead of time! After you’ve taken the time to craft great offers, a few simple Facebook posts after Thanksgiving dinner aren’t going to reach your shoppers in time to reel them in! They will already have made up their mind where they want to shop! Use the Thanksgiving Weekend Boutique Marketing Playbook to reach your shoppers.

Read More »
12 Window Display Ideas For Boutiques

#ShopSmall Series: 6 Ways to Take Advantage of Small Business Saturday

Kicking off our #ShopSmall Series, we are sharing 6 tips to help your boutique capture a piece of the $15.6 Billion spent during the biggest local shopping weekend of the year.  Whether you’re an online boutique or a brick and mortar store, we’ve got you covered!

We’re dishing on 6 things you can do to help your boutique capture some of the potential on Small Business Saturday and the entire holiday weekend.

Read More »
5 Ways To Maximize Small Business Saturday Cover

5 Ways to Maximize Small Business Saturday

Today our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on 5 Ways to Maximize Small Business Saturday. Ashley will be going over topics such as signage, the benefit of swag bags, promotion vs. sale, pop-ups, and lots more! We all know Ashley’s solo episodes are filled with amazing tips and tricks to run your business at full capacity, so don’t miss out!

Read More »
Rubys Rubbish | The Boutique Hub

Boutique Holiday Gift Guide: Gifts for your Kid’s Teacher

Teachers are special kinds of people, and I know you’ll agree… They dedicate their lives to molding bright young minds and caring for your kiddos 9 months out of the year between 8:00 and 3:00 pm and do it all with a smile on their face. But you know your children’s teacher is pumped for a break from your precious baby and the rest of the hooligans for a few

Read More »
Taylor'd To You Boutique | The Boutique Hub

Boutique Holiday Gift Guide: Gifts Under $20

Well Ho Ho Ho, it’s time to bust out the eggnog, watch Christmas Vacation, channel our inner Clark and Ellen as we shop for friends and family. Now you might already know, that we are ALL ABOUT shopping SMALL this holiday season. Supporting independent boutique owners and the artisan vendors they carry. Will you join us? We know how many hours shopping and planning takes, so we are ready to

Read More »

Mommy and Mini Style Diaries: Fourth of July Fashion

When I think of the 4th of July I think of close family + friends, loud fireworks, girls’ brunches, warm weather, plates of barbecue, flowy dresses, and of course, Red, White, + Blue! It has been one of my most favorite holidays since I was a kid and takes me back to some of my favorite memories; taking a cooler to a nearby lake, burying ourselves in the sand, endless

Read More »

Telling a Story Through Your Style

This is a very sought after, but rarely executed balancing act.  Some fashionistas can pull together a series of outfits that share a well tied-in narrative without even realizing it, and others come across challenges while trying to achieve the “story” of an outfit, photo shoot, or style.  I like to compare this level of difficulty with the “effortlessly chic” look – those who know the tricks can pull it

Read More »

5 Ways to Craft Offers Your Customers will Love

Shoppers are bombarded with deals, specials and incentives on Thanksgiving weekend and the days preceding – how are you going to stand out from the crowd?There’s an art to crafting a good offer, it’s a balance between moving your customers to action and giving away the entire farm.

Read More »
Thanksgiving Weekend Marketing Playbook

Thanksgiving Weekend Boutique Marketing Playbook

Our Thanksgiving weekend marketing playbook will assure you are prepared ahead of time! After you’ve taken the time to craft great offers, a few simple Facebook posts after Thanksgiving dinner aren’t going to reach your shoppers in time to reel them in! They will already have made up their mind where they want to shop! Use the Thanksgiving Weekend Boutique Marketing Playbook to reach your shoppers.

Read More »
12 Window Display Ideas For Boutiques

#ShopSmall Series: 6 Ways to Take Advantage of Small Business Saturday

Kicking off our #ShopSmall Series, we are sharing 6 tips to help your boutique capture a piece of the $15.6 Billion spent during the biggest local shopping weekend of the year.  Whether you’re an online boutique or a brick and mortar store, we’ve got you covered!

We’re dishing on 6 things you can do to help your boutique capture some of the potential on Small Business Saturday and the entire holiday weekend.

Read More »
5 Ways To Maximize Small Business Saturday Cover

5 Ways to Maximize Small Business Saturday

Today our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on 5 Ways to Maximize Small Business Saturday. Ashley will be going over topics such as signage, the benefit of swag bags, promotion vs. sale, pop-ups, and lots more! We all know Ashley’s solo episodes are filled with amazing tips and tricks to run your business at full capacity, so don’t miss out!

Read More »
Rubys Rubbish | The Boutique Hub

Boutique Holiday Gift Guide: Gifts for your Kid’s Teacher

Teachers are special kinds of people, and I know you’ll agree… They dedicate their lives to molding bright young minds and caring for your kiddos 9 months out of the year between 8:00 and 3:00 pm and do it all with a smile on their face. But you know your children’s teacher is pumped for a break from your precious baby and the rest of the hooligans for a few

Read More »
Taylor'd To You Boutique | The Boutique Hub

Boutique Holiday Gift Guide: Gifts Under $20

Well Ho Ho Ho, it’s time to bust out the eggnog, watch Christmas Vacation, channel our inner Clark and Ellen as we shop for friends and family. Now you might already know, that we are ALL ABOUT shopping SMALL this holiday season. Supporting independent boutique owners and the artisan vendors they carry. Will you join us? We know how many hours shopping and planning takes, so we are ready to

Read More »

Mommy and Mini Style Diaries: Fourth of July Fashion

When I think of the 4th of July I think of close family + friends, loud fireworks, girls’ brunches, warm weather, plates of barbecue, flowy dresses, and of course, Red, White, + Blue! It has been one of my most favorite holidays since I was a kid and takes me back to some of my favorite memories; taking a cooler to a nearby lake, burying ourselves in the sand, endless

Read More »

Telling a Story Through Your Style

This is a very sought after, but rarely executed balancing act.  Some fashionistas can pull together a series of outfits that share a well tied-in narrative without even realizing it, and others come across challenges while trying to achieve the “story” of an outfit, photo shoot, or style.  I like to compare this level of difficulty with the “effortlessly chic” look – those who know the tricks can pull it

Read More »

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Most Popular Stories

12 Questions to Ask Yourself Before Launching Your Wholesale Apparel Brand

Embarking on the journey of manufacturing and launching your own apparel brand is an exciting endeavor, filled with creativity and the promise of bringing your unique vision to life. However, before you dive into the world of fashion, it’s crucial to take a moment for introspection and ask yourself some fundamental questions. These considerations will not only help you navigate the complexities of the fashion industry but also set the stage for a successful and sustainable apparel brand. Here are 12 questions to ponder before turning your fashion dreams into reality.

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Marketing Ideas for Home & Gift Retailers

Social media marketing is crucial for running a successful business these days. But lets be honest, some days its hard to constantly have to think about what content to post that will actually engage your audience. We’ve got you covered with some of our favorite marketing ideas. These ideas will work for any retail business, just adjust and cater to your niche as you see fit! Alright, lets get into our marketing ideas for Home & Gift Retailers.

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