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Behind the Scenes of The Boutique Summit with Ashley Alderson

February 28, 2023

This episode is all about the one of my favorite annual Boutique Hub events, The Boutique Summit! I talk about everything that’s happening at this year’s Boutique Summit and how you can be a part of it, as well as take you behind the scenes in terms of planning. Hopefully you’ll hear some helpful tips and tricks for putting on your next event! As the largest conference for boutique owners

The Keys To Boutique Success with Michiko Seto, Blooming Boutique

February 21, 2023

Welcome to today’s episode! Our guest is Michiko Seto, founder and owner of 11 boutiques in Delaware. Michiko is known for her infectious personality and super smart business savvy, and she’s here to talk to us about events, leadership, growth, mindset, hiring, and so much more. Whether you’re a brick-and-mortar business or an online boutique, there’s something for everyone in this episode. So sit back, relax, and let’s dive in!

The Power of Positive Thinking with Gretchen Hilley, Rolling Ranch Boutique

February 14, 2023

You can have the most successful business in the world, but if you’re not enjoying it, is it really worth it? One of the topics that I find the most joy in talking about with boutique owners is the topic of mindset because it’s one that can yield the biggest results and change in business. In today’s episode, I’m excited to be joined by Gretchen Hilley, owner of Rolling Ranch

Building a Thriving Business With Your Spouse with Amy and Anthony Ekren, Inherit Clothing Co.

February 7, 2023

In this episode, we’re tackling one of the most frequently asked questions from growing boutique owners: how do you work with your spouse? To help us answer this question, we’ve brought in two of our favorite people and an amazing couple, Anthony and Amy Ekren of Inherit Clothing Co. Not only will they share their experiences of working together, but they’ll also dive into how they have successfully scaled their

The Best of Boutique Chat Season 4

January 31, 2023

I’m thrilled to be back for an all-new season of Boutique Chat, and to kick off Season 5, I’m revisiting some of my favorite episodes of the last year! In this highlight reel you’ll hear from Social Sales Girls founder Susan Bradley on digital advertising and metrics, Everyday Chic Boutique owner Karli Harris Pennington on launching collections, Simple Pin Media founder Kate Ahl on the power of Pinterest, influencer and

The Six Layers of Retail

January 3, 2023

Welcome to the last episode of the season! Today, I am joined by Sara Burks, our Director of Partnerships and Education and my partner in crime for this podcast episode. We are discussing year-end tips and preparing for 2023, as well as addressing some of the common struggles faced by boutique owners and how to overcome them. Listen in as we dive into what happened in 2022 in the boutique

3 Ways to Make 2023 Your Best Year Yet

December 27, 2022

This time of year is special for so many reasons. It’s a wonderful opportunity to spend time with loved ones and experience the joys of the holidays, and it is the perfect time to reflect and plan for the year ahead. In last week’s episode, we went over some reflections for 2022. Today, I want to share 3 predictions and takeaways for 2023 as you start to map out your

Lessons Learned from 2022

December 20, 2022

If you’re like me, there’s a different level of excitement that happens toward the end of the year. It’s a great time to gather and look back on the highs and lows of the past year, as well as reflect on the lessons that were learned along the way. I have been busting at the seams with all the things I have learned over the past year, so buckle up

Setting Yourself Up For Success In The New Year

December 13, 2022

As we continue through the time of year when many of us are hustling to meet all of the sales goals we set out for ourselves, I wanted to remind you that finishing the year off strong in terms of your business is just as important. In this episode, I’m discussing the things you should be thinking about before the end of the year to make sure that your business

Leaning Into The Power of Traditional Media

December 6, 2022

Is there anyone listening who doesn’t find traditional social media completely exhausting (at least sometimes!) when it comes to trying to grow your brand and reach? In today’s episode, we’re getting the inside scoop on the power of traditional media with the owners of Top It Off Accessories, Elizabeth and Karena, and we’re finding out what it’s like to find yourself in one of the most coveted spots in the

Small Business Blog

Empowering Entrepreneurs, One Blog at a Time.