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5 Ways to Craft Offers Your Customers will Love

Shoppers are bombarded with deals, specials and incentives on Thanksgiving weekend and the days preceding – how are you going to stand out from the crowd?There’s an art to crafting a good offer, it’s a balance between moving your customers to action and giving away the entire farm.

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Pink Friday Promotional Ideas

Pink Friday is coming! Is your boutique ready? Pink Friday is the ‘small business spin’ on the traditional Black Friday experience, reminding people to #ShopSmallFirst.

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3 Ways to Make 2023 Your Best Year Yet

This time of year is special for so many reasons. It’s a wonderful opportunity to spend time with loved ones and experience the joys of the holidays, and it is the perfect time to reflect and plan for the year ahead. In last week’s episode, we went over some reflections for 2022. Today, I want to share 3 predictions and takeaways for 2023 as you start to map out your

Read More »
Maximize Your Email Marketing

How To Maximize Your Email Marketing

Did you know that 64% of small businesses use email marketing and it is the most reliable method to boost marketing, more than social media! It’s easy to think of email marketing as an’ old traditional marketing strategy’, but it has proven to be still very relevant and effective, with 4.03 billion people using email around the world in 2021.

Read More »
Living Your Life On Purpose

Living Your Life On Purpose

Coming out of some of the hardest years the world has ever had to face has, of course, been challenging. However, for many, it has shed light on how we truly want to spend our time moving forward and the importance of living a life filled with purpose. I have spoken about the book The Joy of Missing Out before, and today I have the absolute pleasure of welcoming the

Read More »
Thanksgiving Weekend Marketing Playbook

Thanksgiving Weekend Boutique Marketing Playbook

Our Thanksgiving weekend marketing playbook will assure you are prepared ahead of time! After you’ve taken the time to craft great offers, a few simple Facebook posts after Thanksgiving dinner aren’t going to reach your shoppers in time to reel them in! They will already have made up their mind where they want to shop! Use the Thanksgiving Weekend Boutique Marketing Playbook to reach your shoppers.

Read More »

5 Ways to Craft Offers Your Customers will Love

Shoppers are bombarded with deals, specials and incentives on Thanksgiving weekend and the days preceding – how are you going to stand out from the crowd?There’s an art to crafting a good offer, it’s a balance between moving your customers to action and giving away the entire farm.

Read More »

Pink Friday Promotional Ideas

Pink Friday is coming! Is your boutique ready? Pink Friday is the ‘small business spin’ on the traditional Black Friday experience, reminding people to #ShopSmallFirst.

Read More »

3 Ways to Make 2023 Your Best Year Yet

This time of year is special for so many reasons. It’s a wonderful opportunity to spend time with loved ones and experience the joys of the holidays, and it is the perfect time to reflect and plan for the year ahead. In last week’s episode, we went over some reflections for 2022. Today, I want to share 3 predictions and takeaways for 2023 as you start to map out your

Read More »
Maximize Your Email Marketing

How To Maximize Your Email Marketing

Did you know that 64% of small businesses use email marketing and it is the most reliable method to boost marketing, more than social media! It’s easy to think of email marketing as an’ old traditional marketing strategy’, but it has proven to be still very relevant and effective, with 4.03 billion people using email around the world in 2021.

Read More »
Living Your Life On Purpose

Living Your Life On Purpose

Coming out of some of the hardest years the world has ever had to face has, of course, been challenging. However, for many, it has shed light on how we truly want to spend our time moving forward and the importance of living a life filled with purpose. I have spoken about the book The Joy of Missing Out before, and today I have the absolute pleasure of welcoming the

Read More »
Thanksgiving Weekend Marketing Playbook

Thanksgiving Weekend Boutique Marketing Playbook

Our Thanksgiving weekend marketing playbook will assure you are prepared ahead of time! After you’ve taken the time to craft great offers, a few simple Facebook posts after Thanksgiving dinner aren’t going to reach your shoppers in time to reel them in! They will already have made up their mind where they want to shop! Use the Thanksgiving Weekend Boutique Marketing Playbook to reach your shoppers.

Read More »

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Most Popular Stories

Six Questions to Ask Wholesale Vendors at Market

Whether you’re preparing for your first trip to the market or you’re a seasoned attendee looking to enhance your approach, knowing the right questions to ask vendors is crucial. These inquiries not only help you understand the potential for a partnership but also ensure that the brands you choose to work with align perfectly with your business’s needs. Here are six key questions you should always ask:

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